Gloucester Road, Stokes Croft and the independent high streets
Gloucester Road is often described as the longest run of independent shops in the country, and the pubs along it from Stokes Croft up through Bishopston and Horfield benefit from an audience that seeks out independents on principle. Stokes Croft and Montpelier draw a younger, event-led crowd. North Street in Bedminster and Southville has become a destination in its own right on the other side of the river.
What these areas share is a customer who checks the website before going. Tap lists, this week's events, whether dogs are welcome and whether there is outdoor space are all decided from a phone screen. A Bristol pub with a dated site is leaving money on the table in the most independent-friendly city in Britain.
Pub website design